For commercial service contractors, connecting with prospects that are responsible for facility management has historically been a tremendous challenge for the following reasons: Finding the decision maker is challenging Discovering their contact information is difficult Bypassing the gatekeeper is impossible LinkedIn is the centerpiece of a host of technology available to overcome these challenges. From prospect discovery to initial […]
Service contractors need the cloud, but over and over again we see companies that are confused or unsure about how moving to the cloud will affect the operations of their business. Change is scary. As human beings, we are wired to avoid change, especially when it concerns a switch from what we are use to. Cloud […]
I recently went to Vegas, but I was not there to gamble away my kids’ college funds. Instead, I was participating in the annual western region meeting of the National Association of Fire Equipment Dealers (NAFED). During the meeting, an interesting narrative regarding the value of an inspection job versus the value of repair work […]
