What Contractors can Learn from the Mechanic
Megabrands like Amazon and Domino’s are outselling their competitors and changing consumer expectations by going on offense and providing better customer experiences that are convenient and transparent. As easy as it is to dismiss these examples because they are seemingly unrelated to service contracting, even the local mechanic is giving their customers a better service experience. Take a look:
Do you trust that this mechanic delivered the services they were supposed to? Of course, you do. You watched them do it! The mechanic could have hoarded this video to play defense and cover their own ass in case the truck owner decided to fight the bill. Instead, they sent this to the customer online in order to be more transparent and provide a better customer experience than their competitors.
Be more like the mechanic. Be more like Domino’s and Amazon. Stop hoarding data just in case you have to defend your invoices. Go on offense and start sharing content with your customers to give them more than your competitors ever will – a contractor they can trust.
STOP TYPING. Start Scanning. Technicians have always done whatever it takes to get the job done, but manual asset entry has never been the part they enjoy. Between faded serial plates, tiny lettering, and tight schedules, capturing equipment details by hand slowed everyone down. And when the data wasn’t complete or accurate, the office was […]
You’ve invested in software. You’ve digitized processes. You’ve built dashboards. Yet somehow, your team still asks, “Whose numbers are right?” You’re not alone. Many commercial service contractors invest heavily in data tools only to see minimal ROI. The problem usually isn’t the technology—it’s one of these five critical failures. Failure #1: Skipping Stages The mistake: […]