Leveraging TechNOLOGY for business growth in fire protection
Billy Marshall explores how Fire Protection contractors can boost growth and productivity with technology in this recording of Off the Record with Paul Giannamore filmed at the NFPA Conference.Billy Marshall, founder of ServiceTrade, understands the business of commercial service for fire protection equipment, which is why he founded Service Trade—a platform designed to help contractors streamline inspections, technician […]
Turn inspections into revenue: A better way to grow your fire protection business
In the fire protection industry, inspections are more than a compliance checkbox—they’re the gateway to stronger customer relationships, more predictable revenue, and a more efficient service operation. But for too long, inspections have been riddled with delays and disruptions, fragmented systems, and manual processes that limit your team’s productivity and profitability.That’s why we built NEW! […]
Top takeaways from NAFED st. Louis
What does the future have in store for fire and life safety contractors? The message at the 2025 NAFED Conference in St. Louis was clear: the future belongs to smart, scalable, technician-first businesses. From old-school fundamentals to cutting-edge tech like AI , this year’s sessions offered practical insights for contractors ready to grow. Here are […]
How commercial contractors are making every day earth day
Commercial contractors who specialize in fire inspections, HVAC, and mechanical equipment maintenance play a crucial—yet often overlooked—role in protecting the planet. Their daily decisions and practices not only ensure building safety and comfort but also drive significant environmental benefits. Here’s how these professionals are making a positive impact on Earth Day and beyond.Preventing refrigerant leaks: […]
How ServiceTrade helps fire and life safety contractors stay compliant & reduce risk
ServiceTrade gives you the tools you need to stay complaint and reduce risk. Here are seven ways ServiceTrade can help you stay compliant and reduce risk.
Top takeaways from NAFED Atlantic City
What does the future look like for fire and life safety contractors? At the 2025 NAFED Conference, the message was clear: the future belongs to smart, scalable, technician-first businesses. From cutting-edge tech to old-school fundamentals that still matter, this year’s sessions offered practical insights for contractors ready to grow. Here are five key takeaways that […]
How top performing contractors achieve 2X revenue growth with ServiceTrade
Here’s how ServiceTrade’s powerful platform and recommended actions from our 2024 Benchmark Reports can help your business grow faster.
Why your deficiency reports should include images, videos, and more

Are your inspection reports still the bare-minimum text? If so, that could be the reason your customers are overlooking deficiencies and rejecting repair proposals. Your customers are becoming increasingly accustomed to images and videos. That means the way you capture and present data in both inspection reports and quotes can make a significant difference. Enriching […]
Want to boost repair revenue? Send more quotes.
Fire and Life Safety Contractor A sends 30 repair quotes a month with a 60% approval rate. Contractor B sends 5 quotes with a 100% approval rate. Which contractor is scheduling more high-margin repair jobs? Contractor A, of course. That’s because, while important, quote approval rate can be a deceiving metric. According to our data, […]
The key to boosting quote approvals? Follow up (a lot).
Getting your customers to notice repair quotes amid their crowded inbox and busy schedules can be challenging. Persistent follow-up is essential to ensure that your quotes get the attention they deserve. This article explores the importance of follow-up and provides practical steps to enhance your follow-up process. How following up (a lot) impacts revenue Successfully […]