ServiceTrade proudly announces that Adrianna Nowell has joined the company as Chief Marketing Officer. Adrianna will focus on go-to-market strategies including building the brand, accelerating growth, and driving industry awareness and adoption of ServiceTrade’s unique product offerings. Her experience across software engineering, product, and marketing gives her a unique skill set, allowing her to identify and capitalize on opportunities to grow market presence and revenue. She’s a graduate of the University of Oklahoma and an experienced CMO who has led marketing teams at several companies that have achieved accelerated growth.

“We are excited to welcome Adrianna to ServiceTrade,” said William Chaney, CEO of ServiceTrade. “Marketing is a key driver of our growth, and her cross-functional expertise and leadership will be instrumental in scaling our brand and accelerating sales. With a proven track record of leading teams and driving revenue, Adrianna will help us strengthen our presence, engage more effectively with customers and partners, and amplify our impact across the industry.

Before joining ServiceTrade, Adrianna held leadership roles at Bright Spot, Rev, Bazaarvoice, Volusion, and National Instruments. 

Adrianna commented, “ I couldn’t be more excited to work in this industry. The commercial service trades are essential to the economy and the safe management and operation of the nation’s buildings. I am impressed with both the team and the technology, and I look forward to helping ServiceTrade achieve its goals in this growing market.”