Lead Prospecting Guide for Tech-Savvy Contractors

For commercial service contractors, connecting with prospects that are responsible for facility management has historically been a tremendous challenge for the following reasons: Finding the decision maker is challenging Discovering their…
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What is an Inspection Worth?  About 2X What You are Being Paid!

I recently went to Vegas, but I was not there to gamble away my kids' college funds.  Instead, I was participating in the annual western region meeting of the National Association of Fire Equipment Dealers (NAFED).  During the meeting, an…
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Selling Services? Consider Adding Fine Wine and Artisanal Cheese

As the Internet shrinks the world and arms consumers with information on how much things should cost, the service contractor’s service area will shrink as well. Customers will have information on which contractors are nearby, and they will…
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Jesse James’ Advice for Service Contractors

I have been to multiple events in the past several months where service contractors from many trades (food equipment repair, fire safety, specialty cleaning) lament the insertion of one or more parties between themselves and their customers.…
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It Pays to Know: How Service Contractors Get Paid For Expertise, Not Just Labor

The best service contracting business model is based upon customers paying a premium for expertise instead of simply paying a markup on parts and labor.  When true expertise is offered, the customer perceives that in the long term they will…