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Avoid This Pitfall When Going Paperless

When we talk to commercial service contracting companies about going paperless, the conversation usually starts with how they envision paperless processes will benefit their back offices by saving time and money. They want to send invoices…
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End of Quarter Questions for Commercial Service Companies

Think back to the start of the year - did you set goals for your business? Of course you did. But how do you know your goals are focused on the right things?  That you are monitoring the right numbers? To help make sure you are on the…
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Mapping Your Customer’s Journey

Do you have ambition to become the leading service contractor in your market? Does it feel like operational and administrative inefficiencies are holding you back? We get it. It's not easy to lead the market when it feels like you can't…
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5 Questions to Help Service Contractors Build More Valuable Businesses

Much of the popular culture in management consulting today is focused on the customer experience. Matt Dixon, the author of one of my favorite management books, The Challenger Sale, is spending many of his cycles promoting another of his…
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254,484 Quotes: Fast, Rich, and Easy

Commercial service contractors, do delays in sending repair quotes to your customers impact your approval rate? How much? Are quotes more likely to be approved if they are paper or digital? Do pictures and videos help? These are easy questions…
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3 More Ways to Get Customers Hooked on Your Feel-Good Brand (Part 2)

You won't make your customer feel good if you provide convenience, transparency, and avoid bad surprises. Those are the bare minimum to meet their expectations. From my last blog post: Dr. Feelgood, from the 1989 Mötley Crüe single,…
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3 Ways to Get Customers Hooked on Your Feel-Good Brand

Dr. Feelgood, from the 1989 Mötley Crüe single, was a drug dealer who got the name because he made his customers feel good. This kept his customers coming back for more. Do you make your customers feel good? It doesn’t really matter…
welcome to Missouri the show-me state highway welcome sign
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Tellin’ ain’t Sellin’ – Every Customer is From Missouri, So Show Them Something!

When your salespeople call on customers, what are they pitching? What do they present when they get that rare opportunity to show a high-profile prospect the benefit of working with your company?  While I have not been in the room often when…
Ace Ventura cracked windshield
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Fix the cracks in your customer experience before they become a chasm

You know those signs on the back of dump trucks that say something like “Stay back 200 feet?” Those things are no joke. I found out the hard way when I was driving home from work on the interstate and heard a loud CRACK in my windshield.…