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Customer Interfaces: Comparing Apples and Blackberrys

Just over ten years ago, Apple announced the iPhone. Blackberry was the smartphone king with a great keyboard and wheel/ball for email power users.  Now Apple is the most valuable company in the world, and Blackberry is out of the smartphone market. More applications and a better user interface won the day by a landslide. […]

Want to be the winner in your market? Be the first to innovate.

These words of wisdom were imparted by Reese Bobby to his son Ricky Bobby in the movie Talladega Nights: The Ballad of Ricky Bobby (clip and clip).  Winners get more than their fair share, and a loser is just a loser.  No one cares about second place.  In our fast-moving world, the winners often take all […]

The Metal Benders Will Steal Your Customers

If you ask equipment manufacturers (metal benders), they will claim that your customers are technically their customers.  What’s changing now is that they want to have their customers pay them for maintenance and repair services instead of you.   I am, of course, speaking about how manufacturers are increasingly embracing the service business as the […]

What’s your company worth?

In The Digital Wrap Book, Chapter 14 was titled the Digital Wrap Formula for Maximizing the Value of Your Business.  The chapter covered the technical, financial calculus that can be used to determine the amount a financial buyer might pay for a service contracting business (read the related blog post).  It also offered a good […]

3rd Annual ServiceTrade Fishing Tournament – Charleston, SC – October 19, 2016

We are counting down the days to the Digital Wrap Conference in Isle of Palms, SC, and I am happy to announce that the fishing tournament format is all set. As many of you know, we have quite a reputation to uphold based upon previous success with our tournaments on the Outer Banks of NC. […]

Beat the Technician Labor Crunch – Sell a Planned Maintenance Program

I saw statistics the other day that indicated the number of licensed electricians in NC over the age of 40 was 10X those that were younger than 40. Uh oh. If you thought the skilled labor shortage was already bad, it is going to get worse. So what can a service contractor do to avoid […]

Stop Selling Parts and Labor! Sell the Program!

In the first chapter of my book, The Digital Wrap, I quoted Marc Andreessen: “Software is eating the world.” It is not exactly a quote, but rather a reference to the editorial that Marc wrote for the Wall Street Journal back in 2011.  Marc is like the godfather of the Internet as he was the […]

Innovation is not an Option for Service Contractors

My kids have a Chick-fil-A habit, and I don’t mind because I also enjoy the comfort food they offer (particularly an Arnold Palmer with half lemonade and half unsweet iced tea).  On my latest Chick-fil-A run, I was bombarded in the restaurant with banners and promotions for Chick-fil-A One – the new Chick-fil-A mobile application […]

Growing is Better Than Grinding

I recently received a “thank you” email from a customer who had just read my book, The Digital Wrap. Here is the money quote: I just purchased your book last week and I have to tell you my blood is pumping . . . The last year and a half I have been so focused […]

Be as Sexy and Savvy as Tesla to Grow and to Change Your Cash Flow Model

How great would it be if you could have customers pay you now for services you plan to deliver in the future because you gave them an online presentation promising great outcomes? Show them photos and specs for the equipment you will be maintaining and indicate how your services will keep assets in top working […]